Modern development teams can’t afford to ship without fast feedback. Automation is essential for test coverage that keeps up with delivery speed.

• Continuous Testing: Automated tests run in CI pipelines, blocking bad code before it merges.

• Shift-Left Testing: QA participates earlier in the development lifecycle — often from sprint planning onward.

• Rapid Feedback: Developers are notified immediately when a commit breaks something.

• Modular Test Design: Automation encourages composable, reusable test logic that adapts to evolving product surfaces.